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The Bad Girl of Women’s Soccer

 
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stever



Joined: 16 Nov 2004
Posts: 6498
Location: Ann Arbor


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PostPosted: 09/05/09 8:22 am    ::: The Bad Girl of Women’s Soccer Reply Reply with quote

http://www.theatlantic.com/doc/200909/hope-solo-soccer

Quote:
But Solo’s polarizing persona is what makes her so crucial to the new league’s fortunes. The last professional women’s soccer league in the U.S., the Women’s United Soccer Association, lasted only three seasons—largely because it lacked edge. “The WUSA sort of had a focus on preteen, ponytailed girls who aspired to play soccer someday, and so their messaging was around ‘cause marketing’: ‘This league is something girls deserve to have, and as a fan you ought to support this,’” says Tonya Antonucci, a former Yahoo executive and the new league’s commissioner. “We’re presenting an environment that’s not about babysitting kids but is an opportunity to watch the best and be entertained by the best.”



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jimmyk



Joined: 10 Feb 2005
Posts: 4000
Location: Bristol. TN


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PostPosted: 09/06/09 10:37 am    ::: Reply Reply with quote

I find this quote particularly interesting:

Quote:
“She’s one of the few women players in America that has marketing value right now,” says Peter Wilt, the president of the Chicago Red Stars. “And a large part of it is because of her opinionated nature.”


Hope Solo does not wear pink. I alternately love and hate that. Cool


EthanJ



Joined: 18 Oct 2009
Posts: 57
Location: Plano TX


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PostPosted: 10/29/09 11:22 pm    ::: Reply Reply with quote

jimmyk wrote:
Hope Solo does not wear pink. I alternately love and hate that. Cool


Ummm, maybe off the pitch, but she did wear pink in her capacity as GK. She didn't seem to love it, though. Wink


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